LOS ANGELES (TheWrap.com) - The weekend's biggest flop, and one that had the highest hopes for success, was the Paul Rudd comedy "Our Idiot Brother," which took in a measly $6.588 million in its opening weekend.
Despite aggressive marketing by The Weinstein Co., the movie was buffetted by hurricane reports, negative reviews and unenthusiastic exit scores in a summer where other R-rated comedies are generally performing well.
Weinstein acknowledged the bummer weekend. "We thought we were going to hit it out of the park, and it's a single," said Erik Lomis, the Weinstein Co.'s president of theatrical and home distribution, told TheWrap. "What we're disappointed most about is just a missed opportunity."
via news.yahoo.com
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