LOS ANGELES (TheWrap.com) - Hollywood is on global expansion overdrive, with the international box office racking up a larger percentage of overall film revenues than ever before.
The reason for all this continent-spanning success is a recipe that combines three critical ingredients:
For one, modern-day exhibition is paving new road in far-flung markets like Guangzhou, China and Kaliningrad, Russia.
Second, filmmakers are crafting their product for the international market like never before, spinning out superhero films and 3D spectacles that often play better in foreign climes than they do in this country.
via news.yahoo.com
